New surfbrand

If you're looking for sympathy you'll find it in the dictionary between SHIT and SYPHILIS.

Yeah I know , I could possibly have a shit sense of humour.

Came up as a suggested post on Facebook today.

Hey fuzz have you checked out https://qualitops.com.au/ yet.

I just got a hoodie and a cotton shirt delivered, very impressive and good crew to deal with. Their online store was playing up, so I rang them and ordered over the phone and as a bonus they threw in free postage for my trouble:-)
Good size range, I got a tall size to allow for shrinkage, I'll post again after a few washes as I bought a few shirts and tops on recommendation from another thread on swellnet and they were pretty crappy.
You should have a good look at them fuzz, Australian made with your cool surfing logo, how can anyone resist, you might even be able to give them away.

Hey fuzz good on you for having a go with your surf brand idea and don't let this latest set back tarnish your entrepreneurial spirit. Ignore all the haters and trolls, this country needs more people like you.

I was in scouts in the early 80's with this kid named Shane Yeend. Fuck what a dreamer, he started a business at thirteen selling roller skate wheels and stuff to the neighbourhood kids. Then he started filming weddings after convincing his dad to buy him a video camera.
He bought a new Commodore with the profits and would pick me up and drive to scout camps. My dad who was the scout leader didn't seem concerned that he wasn't old enough to have a drivers licence. Those were the days.

Recently I saw an article about what Shane is up to these days. It's worth a read.
http://m.adelaidenow.com.au/lifestyle/sa-lifestyle/games-guru-shane-yeen...

Don't give up on your dreams.

Bit like that guy on u tube

Bit like elvis my way

Not if you're on a lead

social media is king! Jump on Instagram and FOLLOW good surfers (search #surfing #surfstoke etc) and find good surfers surfing well and enquire about getting your logo out there. Get on board with the local board riders clubs. Sponser an event. Start local, perfect the business at the small level first and then expand.

Look at your brands culture and what you want it to represent, get people on board with your way of thinking. Take a look at the Mad Hueys for example. Partying Surfing and Fishing and having fun. now theyre killing it! build the fan base.

Gees this forum is supportive , odd in the Toxic forums of everywhere else.
Fuzz your selling a graphic/logo with nothing backing it up.
Well done and good luck for having a go.

You cannot create a culture, individually..

All surfbrands the founders were part of the culture they did not have to create anything just supplied products that were needed or looked good or were quality.

Its a hard market surfbrands are not what they use to be if i can buy a mambo shirt at Big W or piping hot at target why will I choose yours?
Products are created within a culture due to market need or want. Who are your customers ? teenagers , clubbies, 20, 30 ,40 yr olds??? people that live near the beach.
Were do you fit into the equation, ? Out of all your posts we still no nothing about you how long you have surfed for, why you love the ocean your favourite shaper no background which makes me think your just a graphic designer from wagga wagga TAFE
Good luck mate but a logo doesnt sell shirts

think about something called "differentiation strategy".

look here, lots of useful info...http://www.brandingstrategyinsider.com/2013/12/50-ways-to-differentiate-...

your not trying to sell a price-point generic kmart t-shirt.....so don't brand it that way.

I think pen_surfers advice was very good....start local. find out the interests and values of a local group and hone in on that. make the shirts mean something to them and you alike so there is inherent value in the shirt over and above the cloth itself. your strategy might even including pull down the sales part of the website for now and just be more selling exclusively one on one. because your starting out without previous experience and relatively little money (I assume) then your brand has to evolve in an organic sense if you know what I mean.

good luck too.

Thanks Fuzz even though I only hand planed today the batteries are recharged, hope it goes well for you Ive toyed with a similar idea in the past, time and money put it on the backburner. Get your teenage kids on board they probably have a bigger market than you to access, get them involved. You have had some good advice on here already. hope it goes well for you.

fuzz... ya killin' me ...

Have you "paid it forward"?

When you realise what this does, your efforts will be rewarded. Until then, it's all up hill.

Serious.

Pay it forward.

I told you what to do when I helped you earlier in this journey. Go back. Look at what I said. Pay it forward.

You gotta give to get back.

udo wrote:

fuzz, you also need some attractive females modeling your tshirts.

Fuzz , females wearing your tshirts............got any pics ?

fuzz are you still trading ?