Sailor Jerry spices up Surftag
Global Surftag is proud to announce Sailor Jerry Spiced Rum as the naming rights sponsor of the 2016 and 2017 Sailor Jerry Surftag.
To celebrate, 16 Boardriding Clubs have been invited to compete in the 2016 Sailor Jerry Surftag being held at South Curl Curl Beach, Sydney on Sunday 11th December. Celebrations will continue straight after the Men’s and Women’s Finals at the Hotel Steyne for the 2017 Sailor Jerry Surftag launch party.
Matt Bemrose of Curl Curl Boardriders "Our team loves to party so everyone is welcome back to Hilly’s after we win.”
North Narrabeen Boardriders will go into the event as the No.1 seed taking on boardriding clubs from all over the East Coast of Australia, including D’Bah, Merewether, Bondi, and Wollongong’s Scarborough. The 2016 SJS will also feature a Women’s Final between D’Bah, North Narrabeen, North Shelly and Queenscliff.
Global Surftag Managing Director Steve Harrison is looking forward to including more Women in Surftag, “So stoked to announce Sailor Jerry as naming rights sponsor of Surftag,” Harrison said. “The 2017 Sailor Jerry Surftag Series will include three Qualifying Events and a Final with a Women’s Division at all four events. This will be the first time women’s boardriding clubs have had their own series and we are very excited to be crowning the best women’s boardriding club in Australia alongside the men.”
Qualifying events will be held at Cronulla, Newcastle, and the Gold Coast with the Final scheduled to be held in Sydney. Dates and venues will be announced at a later date with the series set to run January to April 2017.
“Sailor Jerry Spiced Rum is excited to be part of the 2016/17 Surftag Series. With strong links to surfing culture through Norman “Sailor Jerry” Collins tattoo shop in Honolulu’s Hotel Street to the iconic Hula Girl on our bottle. The partnership with Global Surftag resonates with our values. We look forward to an amazing series,” said Marketing Manager Andrew Skehan.
Surftag was first held in 2001 at Queenscliff Beach, Sydney and quickly grew over the following years into a National Series with over 100 teams competing. North Narrabeen Boardriders are the most successful club winning 6 Australian
Championships with Snapper Rocks Surfriders winning two. Other winners include D’Bah, Werri Beach, Umina, Le-Ba, North Steyne and Queenscliff.
Curl Curl Boardriders Team Captain Matt Bemrose is looking forward to representing his local club, “It’s going to be so good competing on our home beach as a team,” Bemrose said. “Stoked to hear the series is back on and can’t wait to surf against all the other teams. Surftag is always fun and our team loves to party so everyone is welcome back to Hilly’s after we win.”
With the five best male and female surfers Over 18 representing their local boardriding club, the standard of surfing in the Sailor Jerry Surftag will be world class.
For more info on Sailor Jerry please go to:
https://sailorjerry.com/en
https://sailorjerry.com/en/norman-collins/hori-smoky
https://www.facebook.com/SailorJerryAus
https://www.instagram.com/sailorjerryaus
Comments
I presume the importer of Sailor Jerry & Jim Beam is sponsoring Surftag to promote their produce, built brand loyalty and ultimately sell more turps. Burp.
I also note the majority of members in most boardriders clubs are under the age of 18, under drinking age. Don't bore me with, Surftag is for over 18's only.
Get the brand awareness while they are still young and impressionable is it? Bypass beer, straight to rum. Burp.
Promoting alcohol to minors. Is that even legal?
This is not a good move for club surfing. The vision is faulty, blurred in a hangover perhaps and the moral compass is lacking in leadership.